“Chocolate Packaging Cues and First Moment of Truth: An Exploratory Study on Young Consumers’ Mind” [ by Suraj Kushe Shekhar and P.T. Raveendran, published in Management Science Letters, vol. 3, no. 7. 2013, pp. 1851-1862] is a featured study in “Chocolate Packaging Research Review“, which is a featured article in the special Women (and Men) issue of the […]
We are not endorsing this product. Nor are we not not endorsing it. The product having come to our awareness, we simply are making you aware that it exists: Milk chocolate liver.
“Ways to Use This Issue” is a featured article in the special Chocolate issue (volume 27, number 1) of the Annals of Improbable Research. This article is free to download: Here’s a shorthand version of what’s in that article: Write a limerick about one of the cited studies…. Write a long-single-sentence short story that includes the titles of […]
“Depression and Chocolate” is a featured article in the special Chocolate issue (volume 27, number 1) of the Annals of Improbable Research. This article is free to download: The article highlights several research studies about the search for delicious mood management methods.
“Protecting Large Hollow Chocolate Bunnies” is a featured article in the special Chocolate issue (volume 27, number 1) of the Annals of Improbable Research. This article is free to download: The article begins: “There are few peer-reviewed papers on the subject of designing and testing an improved packaging for large hollow chocolate bunnies. Of these, […]
The [A] drive to consume chocolate and the [B] drive to have sex are linked anew, in a published study, by the [C] drive to define and explain a relationship between chocolate and sex. The study is: “Chocolate Consumption and Sex-Interest,” Beatrice A. Golomb and Brinton K. Berg, Cureus, vol. 13, no. 2, February 12, […]
A 2014 paper published in the Scottish Medical Journal elucidated (for the first time) the acute effects of a Deep Fried Mars® Bars (DFMBs) on brain vasculature. Since then, research involving DFMBs has not ceased. A 2016 study from Dr Christine Knight at the University of Edinburgh, Scotland, has (again, for the first time) examined coverage […]
When you look at the photo above, perhaps you see : 1) A delicious-looking much-loved chocolate bar renowned for its unique bubbly texture. or 2) A nightmarish and disgusting depiction of tightly clustered holes. If your reaction leans more towards the latter, it’s possible that you are suffering from trypophobia. Which is (currently being) defined […]
This month’s mini-AIR research spotlight shines on possible ingredients for toothpaste, to protect teeth: “Theobromine: A Safe and Effective Alternative for Fluoride in Dentifrices,” Tetsuo Nakamoto, Alexander U. Falster, and William B. Simmons, Jr., Journal of Caffeine Research, vol. 6, no. 1, February 2016, pp. 1-9. The authors, at Louisiana State University Health Sciences Center and at […]
The international campaign against adding flouride to public water supplies has just had a monkey wrench thrown into their works. A new study reports that flouride is in the beer supply, in considerable amounts. The study is: “Beer as a Rich Source of Fluoride Delivered into the Body,” D. Styburski, I. Baranowska-Bosiacka, M. Goschorska, D. Chlubek, and […]