Those involved in the field of ‘Texture Studies’ (with regard to food) often find a need to measure and categorize crispness, crackliness and crunchiness of various foodstuffs (* see example below). For such measurements to be meaningful, however, the methods and terms need to be accurately defined first. In 2008 considerable steps towards definitions of […]
Tag: bite
Advertisements for desserts – should they include bite marks?
Those in the business of marketing desserts might be interested in new research from Donya Shabgard at the University of Manitoba, US, who has investigated, possibly for the first time, the influence of an advertisement’s dessert portrayal on consumer perceptions of desirability. Specifically, should advertisements show desserts with a bite taken out of them or […]
Introducing the “Visual Muzzle” (new patent)
A new patent from inventor Yee Chong Leung of Shatin, Hong Kong provides a warm cap for a pet (say, for example a dog) – but its key feature is that it also operates as an electronic ‘Visual Muzzle’. Wearing the cap, the pet is obliged to look though goggles made of smart glass or […]
Snake Bites a Frequently-Metaphorical Snake
We reproduce only a portion of the image for this medical report. To see the full image, follow the link to the NEJM site. “A Viper Bite,” Tajamul Hussain [pictured here] and Rafi A. Jan, New England Journal of Medicine [NEJM], vol. 373, no. 11, September 10, 2015. The authors, at Sher-i-Kashmir Institute of Medical […]