Do you associate the city of Parma (Italy) with scent of violets, or Bufallo (US) with the aroma of Cheerios™, or the city of York (UK) with the smell of horse hair & hoof oil? According to a new paper in the journal marketing theory some people do, and this has helped to inspire marketing […]
Tag: smell
Analyzing Why Bearcats Smell Like Popcorn
A new study adds to our knowledge of why some animals sometimes smell like buttered popcorn. The study is: “Reproductive Endocrine Patterns and Volatile Urinary Compounds of Arctictis binturong: Discovering Why Bearcats Smell Like Popcorn,” Lydia K. Greene [pictured below], Timothy W. Wallen, Anneke Moresco, Thomas E. Goodwin, Christine M. Drea, The Science of Nature, […]
Dangerous smells (boxing study)
“Sixteen healthy male participants donated their body odor while engaging in a boxing session […]” An unusual occurrence perhaps, but less so if you were organising an experiment to investigate whether the body odor of a stranger with the intention to harm serves as a chemosignal of aggression. see: ‘You Smell Dangerous: Communicating Fight Responses […]
The Smell of Jazz
Would you say that Jazz music tends to go with the smell of coffee? How about Blues with leather, or Bach with peppermint? Rather than, say, fish*? If so, you’re very much attuned with the findings of a new study published in CogSci 2015 Proceedings, entitled ‘The Smell of Jazz: Crossmodal Correspondences Between Music, Odor, […]