Seed Magazine interviews Ig Nobel winner Dan Simons, co-author (with his co-winner Chris Chabris) of the new book The Invisible Gorilla (mentioned here recently). They discuss a new video [below] that shows a new Simons demonstration. In the interview — see snippet below the video — he discussed the Ig.
Tag: Psychology
McGraw & Warren, humor zeroing
Marketing researchers zero in, ever further, on understanding how people react to theoretically humorous stimuli. Investigator Dan Goldstein alerts us to a new study which says: [In one experiment] participants read one of two versions of a scenario adapted from Haidt et al. (1993) as part of an ostensibly unrelated experiment. Participants either read about […]
Did you see the gorilla book?
The Invisible Gorilla is a new book by Christopher Chabris and Daniel Simons. Chabris and Simons were awarded the 2004 Ig Nobel Prize in psychology for demonstrating that when people pay close attention to something, it’s all too easy to overlook anything else — even a woman in a gorilla suit. Their experiment — one […]
Case report: She pees in a cup in the library
Miss Conduct [who is also, under her own name, the psychology editor of the Annals of Improbable Research] considers a difficult case. The person who brought it to her attention wrote: “It has come to my and several co-workers’ attention that a woman who works in our office is locking herself in the library and […]