What do Britney Spears’ (chewed) bubble gum, Bernie Madoff’s footstool and Lady Gaga’s fake fingernail have in common? They’ve all been sold at celebrity memorabilia auctions. Professor Theodore J. Noseworthy [pictured] is an expert on the so-called ‘contagion’ effects of such celebrity memorabilia, and says (in a Schulich.School of Business press release on the subject) […]