Introducing a concept: Hortiporn

What is Hortipornography? We can do no better than consult the word’s coiners – Dr. Paul Hewer, now Senior Lecturer in Marketing at Strathclyde University, Scotland, and Professor Douglas Brownlie, at the University of Stirling, Scotland, who originated the term in their paper ‘Constructing Hortiporn: On the Aesthetics of Stylized Exteriors’ (in: Advances in Consumer […]

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