This Week’s Press-Release-Trumpeted Study of the Week is: “Seeing, smelling, feeling! Is there an influence of color on subjective affective responses to perfumed fabric softeners?” Christelle Porcherot, Sylvain Delplanque, Nadine Gaudreau, Isabelle Cayeux, Food Quality and Preference, epub 6 July 2012. The authors, at Firmenich, in Geneva, Switzerland and at the University of Geneva, explain: ” […]