Today’s challenge is to translate a paragraph into clear language that anyone can understand. This paragraph appears in the study “Consumption as common sense: Heteronormative hegemony and white wedding desire,” by Patricia Arend [pictured here], published in the journal Journal of Consumer Culture [vol. 16, no. 1, 2016, pp. 144-163]: “[This] article examines the white wedding desires […]
Tag: clear
Atlantic profile of Ig Nobel winner Oppenheimer and murky academic writing
“The Needless Complexity of Academic Writing” sings a headline in The Atlantic magazine. The article beneath the headline, by Victoria Clayton-Alexander, is profiles Ig Nobel Prize winner Danny Oppenheimer [pictured here] and others who fight muddle and murk. The article says, in part: (Oppenheimer for his part believes he got the award because of the paper’s title: “Consequences of […]
How to tell a story
Tim Radford, science editor of the Guardian ’til recently, mastered the art of telling a gripping, good story — no matter how tough the topic. One day Tim wrote some notes about how to do it. Here’s the start of his “Manifesto for the simple scribe” (to see the whole list, click on the link): […]