Ig Nobel Prize winner Oppenheimer named the #1 business school professor

Fortune magazine tells how an Ig Nobel Prize winner was named the top young business school professor:

The 10 top B-school professors under 40

Business school professors come in all stripes and colors. But the very best of the lot share a few common qualities: They are all supremely well educated, highly talented researchers, exceptional teachers, and, perhaps most important of all, they inspire students and their students inspire them.

With these qualities in mind, Poets&Quants has compiled its 2015 list of the very best business school professors under 40. Winning an Ig Nobel Prize is not enough to get a spot on this list. Neither is taking students to the Amazon. Or getting a class to show up wearing beer helmets. Or having your research featured on the John Oliver show. Or applying neuroscience to the negotiating process. But all of those things help….

Number one on the list is Danny Oppenheimer:


Danny Oppenheimer was awarded the 2006 Ig Nobel Prize for literature, for his report “Consequences of Erudite Vernacular Utilized Irrespective of Necessity: Problems with Using Long Words Needlessly” (published in the journal Applied Cognitive Psychology, vol. 20, no. 2, March 2006, pp. 139-56).

BONUS: A new essay by Danny Oppenheimer, in Time magazine: “The problem’s not the NCAA. It’s players’ expectations of their peers