Sexy, in a word (in a title)

Investigator Sarah Keedy asks:

This article has the term “Sexy” in the title which is utterly not borne out whatsoever in the text (except maybe to people who really care about this topic, of whom I am not one), nor is the term FOUND anywhere else in the text, suggesting it is not even a clever acronym for anything they are writing about.  Did they just get away with something?  Did some angry intern get away with something? The article is:

Sexy regulation of SNARE-mediated membrane fusion by local lipid metabolism,” Elena Fdez and Sabine Hilfiker, Front. Syn. Neurosci. 2:3, 2010. The authors, at Consejo Superior de Investigaciones Cientificas (CSIC), Spain, write: “Intracellular vesicle transport processes depend on the ability of membranes to fuse with each other. Such membrane fusion is governed by the soluble N-ethylmaleimide-sensitive factor attachment protein receptor (SNARE) proteins. Neuronal exocytosis requires three SNARE proteins, synaptobrevin-2 (VAMP2) on the synaptic vesicle, and syntaxin-1 and SNAP-25 on the plasma membrane, which assemble into a highly stable ternary complex essential for membrane fusion….”

Improbable Research