Socialites in chemistry

Do socialites have a place in chemistry? Yes:

Synthesis and characterization of two new silica socialites containing ethanolamine or ethylenediamine as guest species,” Carola M. Braunbarth, Peter Behrens, Jürgen Felsche, Gianpietro van de Goor, Gerhard Wildermuth, and Günter Engelhardt, Zeolites, 16, no. 2 (1996): 207-217.

BONUS: Braunbarth’s patent application (US 2006/0034975 A1) for coated chewing gum.