Improbable on “Science Friday” today: Flavor

I’m going to be on NPR’s Science Friday program again today, discussing odd experiments and discoveries about flavor.

This will be the final segment in Hour 2 of the program. Listen on an NPR station, or online.

For more info about the effects of sound and color on what people believe they are tasting: Professor Charles Spence of Oxford University is one of the most prominent experimenters.

BONUS: The recipe for Bacon-and-Egg ice cream, which Professor Spence used in one of his experiments.

UPDATE: The archived NPR recording and transcript.