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Cured pork up the nose for riches, rather than for medical purposes

One hesitates to inquire whether the new bacon-scented lottery tickets offered by the state of New Hampshire were inspired in any way by news photos of the Ig Nobel Prize-winning study “Nasal Packing With Strips of Cured Pork as Treatment for Uncontrollable Epistaxis in a Patient with Glanzmann Thrombasthenia.”

New Hampshire’s lottery offers this deal (and, on its web site, suggests the odds of losing):

Scratch-n-Sniff Bacon Scented Ticket!
Reveal a “HEART” symbol, win prize shown.
Reveal a “BACON” symbol, win DOUBLE the prize shown.
$1 – I Heart Bacon
Top Prize: $1,000
On Sale: 01/05/2015

The medical study was written by Ian Humphreys, Sonal Saraiya, Walter Belenky and James Dworkin, and published in Annals of Otology, Rhinology and Laryngology, vol. 120, no. 11, November 2011, pp. 732-36. Co-authors Ian Humphreys, Sonal Saraiya, Walter Belenky and James Dworkin, were awarded the 2014 Ig Nobel Prize for medicine, for treating “uncontrollable” nosebleeds, using the method of nasal-packing-with-strips-of-cured-pork.

(Thanks to Scott Langill for bringing the lottery tickets to our attention.)

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