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Rupz?iyat? B?ppum?

Claparede_200w.jpgWhat sort of person is named Rupzoiyat?

In 1916, a researcher at Cornell University, in Ithaca, New York, asked that very question – and conducted an experiment to find the answer.

The researcher, herself named G English, wanted to understand what she called “the nature of the psychological response to proper names of unknown persons”. This is a question Shakespeare made famous by stating it in a mere four-and-a-half words: What’s in a name?

In particular, G English wanted to test a theory proposed by a Swiss psychologist, Edouard Clapar?de

So begins this week’s Improbable Research column in The Guardian.

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