Professor Had-Enough
“Had enough?” This simple question drives Professor Brian Wansink of Cornell University, New York, to conduct experiment after experiment. Had enough popcorn? Had enough candy? Had enough rum and Coke? Wansink wants to know.
Most of the other experts on this “Had enough?” are generally nutritionists, mothers, or waiters. They serve up their conclusions in a sandwich of nutritionist, maternal, or waiterly intuition. Wansink is an economist. He presents his thoughts atop beds of freshly plucked data…
So begins this week’s Improbable Research column in The Guardian





